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Is Thrivent a Good Insurance Company?

Is Thrivent a Good Insurance Company?

At Diversified Insurance Brokers, we guide retirees and pre-retirees in comparing carriers based on financial strength, product versatility, guaranteed income potential, and tailored planning. If you’re asking, “Is Thrivent Financial a good insurance company?” the short answer is yes—Thrivent is well-regarded for its strong financial foundation, mission-driven structure, and broad suite of life-insurance and annuity solutions. But when your goal is maximizing retirement income and long-term care protection, “good” isn’t enough. This review dives into what matters: ratings, product mix (including long-term care), where Thrivent excels, and when you might benefit from comparing alternative carriers.

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See current fixed/myga/annuities, life insurance with LTC riders, and long-term care strategies side by side.

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Company Snapshot & Why It Matters

Thrivent is a membership-owned fraternal benefit society founded with a purpose beyond profit. It offers life insurance, annuities, and long-term care-related solutions under its umbrella of products. While many carriers focus strictly on one line (life or annuity), Thrivent blends multiple lines and emphasizes core values, community impact, and long-term client relationships.

Core Strengths for Retirement & LTC Planning

  • Multi-product capability: With life insurance, annuities, and long-term care or hybrid solutions, Thrivent enables integrated strategies across accumulation and protection phases.
  • Purpose-driven structure: Being membership-owned, there’s less pressure for quarterly profits and more focus on long-term promises and values.
  • Financial foundation: Thrivent publishes large asset bases, surplus accumulation, and claims-paying history—important when evaluating guaranteed benefits.
  • Long-term care relevance: For clients concerned about needing care later or protecting their legacy if care is required, Thrivent can integrate LTC features with their insurance or annuity offerings—a meaningful differentiator.

Where to Look Closer / Trade-Offs

  • Rate leadership: While strong overall, when the objective is maximum guaranteed income from an annuity, boutique or specialist carriers may offer higher payout rates or more aggressive income riders.
  • Product complexity: Integrated strategies (life + LTC + annuity) are powerful but often require advisors who understand all pieces—liquidity, tax treatment, legacy impact. Ensure the product fits your timeline and goals.
  • Distribution model: Thrivent uses a financial-advisor network—less “off-the-shelf” simplicity compared to some captive carriers—but provides broader strategy options. If you prefer simple single-product solutions, compare carefully.

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How to Use Thrivent in Your Retirement & LTC Plan

Here’s a practical sequence:

  1. Define your priority: Is your main goal guaranteed retirement income, LTC protection, or preserving legacy for heirs? Thrivent offers options in each category.
  2. Match the product: If retirement income is priority, compare Thrivent’s annuity payout or life-with-LTC riders against specialists. We’ll benchmark things like long-term care insurance with return of premium and whether LTC insurance is worth the cost to see where Thrivent stacks up.
  3. Consider liquidity & flexibility: For example, how much of the premium remains accessible if you change plans? Are LTC benefits accelerated? Do annuity riders allow partial withdrawals? We’ll compare to other carriers offering higher access.
  4. Coordinate with tax strategy and legacy: Using life insurance with an LTC rider or an annuity to replace a pension can impact estate and tax outcomes. Integration is key—see articles like Roth conversion with an annuity for ideas.

Pros vs Cons (Side by Side)

Pros

  • Strong multi-line capability (life, annuity, LTC/hybrid).
  • Membership-owned, long-term orientation over quarterly earnings.
  • Integrated strategies suitable for retirement income and care needs.
  • Access to values-based advice and broad planning beyond single-product sales.

Trade-Offs

  • May not always offer the absolute highest income payout compared to niche annuity specialists.
  • Integrated strategies require detailed planning and may involve longer sales cycles or complexity.
  • Less product-simplicity if you want a quick “join & buy an annuity now” path compared to some agents/carriers.

When Thrivent Might Be a Good Fit

  • You want to align your financial plan with values, purpose, and legacy—not just accumulation.
  • You care about protecting against the risk of needing long-term care, while also growing assets or generating income.
  • You’re comfortable engaging with a financial advisor and undertaking a broader strategy rather than picking a basic single-product solution.

When You Should Compare Other Carriers

  • Your top objective is securing the highest guaranteed income amount from a given premium—shop across our marketplace to compare payout rates.
  • You prefer straightforward annuity purchases with minimal complexity and want to access niche carriers that specialize strictly in income solutions.
  • You’re rolling a lump sum and need maximum flexibility, low surrender charges, or higher free-withdrawal percentages than a combined model may offer.

Bottom Line

Yes—Thrivent is a good insurance company. The combination of institutional stability, membership model, and multi-line product suite makes it a worthy consideration for retirement income and long-term-care considerations. That said, “good” is not the same as “perfect for you.” If your objective is digging out the highest guaranteed income or ultra-flexible contract terms, you should compare Thrivent’s offering with other carriers side-by-side. At Diversified Insurance Brokers, we can pull illustrations, compare LTC and annuity blends, and help you choose the carrier and product that best meets your retirement timeline, income goals, and care risk tolerance.

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FAQs: Is Thrivent a Good Insurance Company?

What kind of products does Thrivent offer?

Thrivent offers life insurance (including cash-value options), fixed and fixed-indexed annuities, health insurance, long-term care or hybrid protection strategies, and investment/advisory services.

Is Thrivent financially stable?

Yes. Thrivent has strong reserves, large asset base, and a membership-owned structure which supports its long-term obligations.

Can Thrivent help with long-term care planning?

Yes. They integrate LTC or hybrid-LTC features with life/annuity products and support strategies for care cost risk reduction and legacy preservation.

Are their annuity payout rates the best available?

Not necessarily the highest in every case. If maximizing guaranteed income is your only priority, comparing multiple specialist carriers is recommended.

Who should consider Thrivent?

Someone who wants a values-based insurer offering integrated protection and income solutions, and who is comfortable with planning beyond a basic single-product transaction.


About the Author:

Jason Stolz, CLTC, CRPC, is a senior insurance and retirement professional with more than two decades of real-world experience helping individuals, families, and business owners protect their income, assets, and long-term financial stability. As a long-time partner of the nationally licensed independent agency Diversified Insurance Brokers, Jason provides trusted guidance across multiple specialties—including fixed and indexed annuities, long-term care planning, personal and business disability insurance, life insurance solutions, and short-term health coverage. Diversified Insurance Brokers maintains active contracts with over 100 highly rated insurance carriers, ensuring clients have access to a broad and competitive marketplace.

His practical, education-first approach has earned recognition in publications such as VoyageATL, highlighting his commitment to financial clarity and client-focused planning. Drawing on deep product knowledge and years of hands-on field experience, Jason helps clients evaluate carriers, compare strategies, and build retirement and protection plans that are both secure and cost-efficient.

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