Heartland National Secure Retirement 10 Fixed Indexed Annuity
The Heartland National Secure Retirement Bonus Fixed Indexed Annuity, issued by Heartland National Life Insurance Company, is designed for individuals who want to protect what they have built while still positioning their retirement savings for meaningful long-term growth. In today’s environment of market volatility, inflation pressures, longevity concerns, and economic uncertainty, retirees and pre-retirees are increasingly looking for strategies that provide both protection and opportunity. This annuity was built to help solve that exact challenge. It combines principal protection with indexed growth potential, enhanced by optional premium bonus structures that can immediately increase your starting contract value depending on the strategy selected. Rather than forcing you to choose between safety and performance, this contract allows you to structure your retirement assets in a way that prioritizes stability while still allowing for competitive accumulation over time.
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At its core, this product is a 10-year fixed indexed annuity issued by Heartland National Life Insurance Company and available to issue ages 0–85, with premium bonus eligibility available through age 80. The minimum premium is $5,000 and the maximum is $1,000,000, with higher amounts potentially accepted subject to approval. As a single premium contract with the ability to add premium during the first contract year, it provides flexibility at the outset while locking in the structural protections that make fixed indexed annuities such a powerful retirement tool. If you have been researching strategies such as MYGA annuity strategies for affluent individuals, you already understand the value of contractual guarantees and defined crediting structures. The Secure Retirement Bonus FIA builds on that concept by adding indexed growth opportunities and structured bonus options.
One of the most important characteristics of this annuity is principal protection. While interest may be credited based on the performance of external market indices, your contract value is protected from market losses. If the index experiences a negative year, your credited interest will not drop below zero. This annual floor protection ensures that downturns do not erode your accumulated value. Gains that are credited are locked in annually through an annual reset feature, meaning that once interest is added to your contract value, it becomes part of your protected principal going forward. This reset mechanism can be especially powerful during volatile market cycles because it allows you to capture gains in positive periods without risking previously credited growth during negative periods.
Interest crediting flexibility is another strength of the Secure Retirement Bonus FIA. You may allocate among fixed and indexed strategies, each designed to balance growth potential with risk management. The fixed strategy offers a declared interest rate that will never fall below a guaranteed minimum. Indexed strategies provide the opportunity to earn interest based on index performance, subject to caps or participation rates. These adjustment mechanisms exist to support the built-in downside protection while still offering meaningful upside participation. Allocations may be adjusted at the end of each crediting term, giving you annual flexibility to respond to changing economic conditions or personal objectives.
Tax deferral is another major advantage. Like other annuities, interest grows tax-deferred until withdrawals begin. This allows compounding to occur without annual taxation on gains, potentially accelerating accumulation compared to taxable alternatives. For individuals comparing different retirement accumulation options, including employer-based plans such as those discussed in Is Empower Retirement a Good Company?, the ability to diversify outside traditional market-exposed retirement accounts can add stability to an overall strategy.
What sets this product apart is the structured premium bonus design. The Secure Retirement Bonus FIA offers three distinct approaches: Growth, Boost, and Max. The Growth option is performance-first and does not include a premium bonus, instead offering the highest caps and participation rates available within the product structure. This may appeal to clients who want maximum long-term indexed growth potential. The Boost option combines a meaningful upfront premium bonus with strong crediting potential, creating a balanced approach between immediate value enhancement and future performance opportunity. The Max option provides the highest available premium bonus, immediately increasing the starting contract value to the greatest degree among the available strategies. For eligible issue ages, bonus percentages can be substantial, creating a powerful head start on accumulation. However, as with all bonus annuities, vesting schedules and adjustments apply to withdrawals taken during the bonus vesting period.
If you would like a personalized breakdown of how the Growth, Boost, or Max strategies compare based on your age and premium amount, we can prepare a detailed illustration tailored specifically to your situation.
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Liquidity features within the Secure Retirement Bonus FIA are designed to provide access when needed, while still supporting long-term accumulation. Beginning after the first contract year, you may withdraw up to 5% of the contract value annually without incurring withdrawal charges or market value adjustments. Required Minimum Distributions (RMDs) are also considered free withdrawals, even if they exceed the 5% amount. Additionally, unused free withdrawal percentages may accumulate by 5% per year up to a maximum of 25%, provided no withdrawals are taken in prior years. If a withdrawal is taken, the percentage resets the following year. This cumulative structure rewards disciplined savers while preserving flexibility.
Beyond standard free withdrawals, the contract includes built-in living benefits designed to address serious health events. After the first contract year, if confined to a nursing home for 90 days or more, you may withdraw up to 50% of the contract value. If you are unable to perform two of six activities of daily living and require home health care, you may withdraw up to 25% annually for up to five years. In the event of a qualifying critical illness such as heart attack or stroke, up to 25% may be withdrawn. If diagnosed with a terminal illness with a life expectancy of 12 months or less, up to 100% of the contract value may be accessed. These provisions are designed to provide meaningful financial flexibility during times when liquidity is most important.
Estate planning advantages also make this annuity attractive. The death benefit equals the full contract value, including fully vested premium bonus amounts. Assets transfer directly to named beneficiaries, avoiding probate delays. If a spouse is named as joint owner or beneficiary, continuation options may allow the contract to carry forward in their name. When coordinating retirement income and legacy planning alongside other tools such as how to get a will online or how to get a will and trust online, annuities can serve as an efficient wealth transfer vehicle.
It is important to understand that this is a long-term insurance product. During the 10-year withdrawal charge period, excess withdrawals above the free amount are subject to withdrawal charges and a market value adjustment (MVA). The MVA may increase or decrease the amount received depending on changes in prevailing interest rates. Additionally, partial withdrawals during the bonus vesting period may result in a proportionate premium bonus adjustment. These features allow the company to invest premiums long-term and support competitive crediting structures.
For clients who are balancing multiple financial goals, including life insurance planning such as Ethos Life Instant Decision Term or specialized underwriting cases like life insurance for pulmonary diseases, diversification across product categories can strengthen overall risk management. The Secure Retirement Bonus FIA plays a specific role within that broader framework: protected accumulation with structured growth potential.
Retirement is not just about accumulation; it is about income confidence. While this product focuses primarily on accumulation and protection, annuities in general are particularly suitable for retirement assets because they are designed for long-term use. Withdrawals prior to age 59½ may be subject to a 10% IRS penalty in addition to ordinary income taxes on gains. For that reason, these products are best aligned with funds earmarked specifically for retirement objectives rather than short-term liquidity needs.
Heartland National Life Insurance Company, established in 1965, has built its reputation on serving the life, health, and financial needs of policyholders with integrity and service-focused values. Guarantees are backed by the financial strength and claims-paying ability of the issuing insurer. The Secure Retirement Bonus FIA is not a security and does not directly participate in the stock market. Market indices used for crediting may not include dividends and are not comparable to direct equity investments. This structure is what allows the product to provide a 0% floor while still offering upside potential within defined limits.
If you are evaluating retirement strategies and want to compare the Secure Retirement Bonus FIA against alternatives such as structured settlement liquidity solutions like pre-settlement funding companies or broader financial protection approaches, it is critical to review side-by-side projections. Each financial tool serves a different purpose, and aligning them properly can significantly improve retirement confidence.
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Ultimately, the Heartland National Secure Retirement Bonus Fixed Indexed Annuity is designed for individuals who value protection, disciplined growth, tax deferral, structured liquidity, and legacy efficiency. It addresses the three major retirement risks: market volatility, longevity risk, and unexpected health events. By combining indexed growth strategies with premium bonus flexibility and built-in benefit provisions, it offers a comprehensive approach to retirement accumulation. When structured correctly within an overall retirement plan, it can provide a foundation of stability that allows other assets to pursue complementary objectives. Retirement planning is not about chasing the highest possible return; it is about building a durable strategy that can withstand uncertainty while still moving you forward. The Secure Retirement Bonus FIA was built with that exact philosophy in mind.
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Heartland National Secure Retirement Bonus FIA – Frequently Asked Questions
The Secure Retirement Bonus Fixed Indexed Annuity is a 10-year fixed indexed annuity designed to provide principal protection, tax-deferred growth, and optional premium bonus strategies. Interest is credited based on the performance of selected market index strategies or a fixed interest option, while protecting your contract value from market losses.
The annuity offers Growth, Boost, and Max strategy options. The Boost and Max options include premium bonuses that increase your starting contract value. Bonus percentages vary by issue age. Bonuses are subject to vesting schedules, and withdrawals during the vesting period may reduce the bonus proportionately.
No. The indexed crediting strategies include a 0% floor, meaning credited interest will never fall below zero due to market declines. While you may not earn interest in a negative index year, your principal and previously credited gains are protected from market losses.
After the first contract year, you may withdraw up to 5% of your contract value annually without withdrawal charges or market value adjustments. Required Minimum Distributions (RMDs) are considered free withdrawals, even if they exceed 5%. Unused withdrawal percentages may accumulate up to a maximum of 25%.
The contract includes built-in benefits for qualifying events. After the first contract year, withdrawals may be available for nursing home confinement, home health care needs, critical illness diagnoses, or terminal illness. These provisions allow access to significant portions of the contract value under qualifying conditions.
An MVA applies to withdrawals exceeding the free withdrawal amount during the withdrawal charge period. Depending on interest rate changes since the contract was issued, the MVA may increase or decrease the withdrawal amount. It does not apply to free withdrawals, RMDs, death benefits, or qualifying built-in benefit withdrawals.
No. This annuity is designed for long-term retirement planning. It includes a 10-year withdrawal charge period, and early withdrawals beyond free amounts may result in charges and adjustments. It is best suited for funds allocated specifically for retirement accumulation and income planning.
The death benefit equals the full contract value, including fully vested premium bonus amounts. Assets transfer directly to named beneficiaries, avoiding probate delays. A surviving spouse who is a joint owner or beneficiary may have continuation options available.
About the Author:
Jason Stolz, CLTC, CRPC and Chief Underwriter at Diversified Insurance Brokers, is a senior insurance and retirement professional with more than two decades of real-world experience helping individuals, families, and business owners protect their income, assets, and long-term financial stability. As a long-time partner of the nationally licensed independent agency Diversified Insurance Brokers, Jason provides trusted guidance across multiple specialties—including fixed and indexed annuities, long-term care planning, personal and business disability insurance, life insurance solutions, and short-term health coverage. Diversified Insurance Brokers maintains active contracts with over 100 highly rated insurance carriers, ensuring clients have access to a broad and competitive marketplace.
His practical, education-first approach has earned recognition in publications such as VoyageATL, highlighting his commitment to financial clarity and client-focused planning. Drawing on deep product knowledge and years of hands-on field experience, Jason helps clients evaluate carriers, compare strategies, and build retirement and protection plans that are both secure and cost-efficient.
