Skip to content
Menu

Is Lincoln Financial a Good Insurance Company?

Is Lincoln Financial a Good Insurance Company?

Is Lincoln Financial a Good Insurance Company?

Jason Stolz CLTC, CRPC, DIA, CAA

Lincoln Financial Group is a good insurance company — a financially sound, well-established carrier founded in 1905 that has maintained investment-grade ratings through every major economic cycle across more than a century of operation. For buyers asking whether Lincoln is safe, reliable, and capable of honoring long-term obligations, the answer is affirmative. At the same time, Lincoln Financial’s rating history includes one development that any buyer conducting thorough due diligence should understand: in November 2022, AM Best downgraded Lincoln National Life Insurance Company from an A+ (Superior) rating to an A (Excellent) rating, citing concerns about balance sheet pressures related to its variable annuity block and reinsurance concentration. In February 2025, AM Best revised Lincoln’s outlook from negative to stable, signaling that management actions taken to strengthen the company’s financial position were viewed favorably. AM Best affirmed the A (Excellent) rating with stable outlook again in March 2026. Lincoln is a carrier trending in the right direction — but a buyer who was told Lincoln holds an A+ rating should be aware that this is no longer the case, and that the current A (Excellent) rating, while still strong, places Lincoln one notch below the A+ carriers. Our resource on state guaranty association covers the state-level protection framework that backstops policyholders at any A-rated carrier, and our resource on are annuities insured covers the full protection picture beyond the carrier rating itself.

Within its product category strengths, Lincoln Financial is a legitimate leader. The company’s three-product annuity lineup — MYGuarantee Plus for fixed guaranteed accumulation, OptiBlend for fixed indexed annuity income strategies, and Level Advantage for registered indexed-linked (buffered) annuities — covers the full range of principal-protected and partially-protected accumulation products that retirement savers evaluate. The OptiBlend income rider design specifically has been recognized as competitive in its income payout factors for a range of ages and deferral windows. Lincoln’s MoneyGuard product — a hybrid universal life insurance policy with built-in long-term care benefits — is one of the most established and widely distributed linked-benefit LTC products in the market, offering the dual-outcome structure that families prefer over traditional standalone LTC insurance. Our dedicated resource on Lincoln Financial OptiBlend Lifetime Income Annuity covers the specific income rider design, our resource on Lincoln MYGuarantee Plus Fixed Annuity covers the MYGA product, and our resource on Lincoln OptiBlend FIA covers the indexed accumulation product. Our resource on hybrid life insurance with long-term care benefits covers the linked-benefit category where MoneyGuard competes.

Lincoln Financial is particularly relevant for buyers with two concurrent planning goals: retirement income from an annuity and long-term care protection from a hybrid policy. Few other carriers offer both a competitive FIA income product and a leading hybrid LTC product within the same distribution network. For a household constructing a retirement plan that addresses both income sustainability and care cost risk — two of the most significant financial vulnerabilities in retirement — Lincoln’s product breadth makes it worth evaluating across both product categories simultaneously. Our resource on how to replace income after retirement covers the income planning framework, and our resource on guaranteed income from annuities covers the income rider mechanics that Lincoln’s OptiBlend is designed around.

See Real-Term Rates Side by Side

Life Insurance Quoter

 

Compare Lincoln Against the Full Market

We compare Lincoln’s specific annuity and life insurance designs against our full carrier network — showing you where Lincoln leads and where an alternative carrier may be a stronger fit for your specific situation.

Request a Carrier Comparison

Lincoln Financial Product Portfolio — Competitive Position Overview

Lincoln Financial’s product lineup spans five distinct categories. The table below maps each against its competitive standing and key planning considerations.

Product Lincoln’s Competitive Position Key Strengths Key Limitations Best Alternative if Lincoln Doesn’t Lead
Fixed Indexed Annuity — OptiBlend Competitive — recognized for income rider design and payout factor structure Income rider payout factors competitive for mid-range deferral windows; multiple index crediting options; cap rates and participation rates reasonably competitive; strong distribution infrastructure means advisors are familiar with the design Not typically the rate leader on accumulation-focused FIA designs; surrender charges apply for 7-10 years; income rider fees reduce account value annually when elected Nationwide, Allianz, North American, Athene for FIA income rider comparison; always run a side-by-side income illustration before selecting
MYGA / Fixed Annuity — MYGuarantee Plus Competitive — rates typically in the top-tier of A-rated carriers, though not always the rate leader Predictable guaranteed growth; A (Excellent) AM Best backing; available in multiple term lengths; no market risk; favorable for IRA rollovers; simple accumulation design Dedicated MYGA specialists (Athene, Global Atlantic, American Equity) sometimes post higher rates for comparable terms; always compare MYGuarantee Plus against current market before committing See best MYGA annuity rates for current top-performing fixed annuity options across A-rated carriers
Buffered Annuity (RILA) — Level Advantage Top tier — Lincoln is among the leading carriers in the registered indexed-linked annuity (RILA) category Provides partial downside protection (buffer against first 10-20% of index loss) with higher upside potential than standard FIA designs; suitable for buyers comfortable with limited loss exposure in exchange for higher growth potential; growing category with strong Lincoln distribution Not principal-protected — a RILA can lose value if the market declines beyond the buffer; requires a higher risk tolerance than standard fixed or fixed indexed annuities; not appropriate for buyers who cannot accept any loss of principal Allianz, Brighthouse, Jackson National for RILA comparison; but Lincoln is consistently competitive in this category
Hybrid Life / LTC — MoneyGuard Top tier — MoneyGuard is one of the most established and widely used hybrid LTC products in the market Dual-outcome structure: LTC benefits if care is needed; life insurance death benefit if care is never used; single-premium or limited-pay designs available; no “use it or lose it” concern that traditional standalone LTC carries; no annual premium increase risk Requires health underwriting; higher upfront premium than traditional LTC; not available in New York (MoneyGuard Reserve version available there instead); LTC benefits are the primary focus, not the death benefit multiplier OneAmerica, Pacific Life, National Life Group for hybrid LTC comparison; but MoneyGuard’s track record and distribution make it a benchmark product in the category
Term Life Insurance — TermAccel Very competitive — premiums approximately 24% below the national average in independent analyses Competitive pricing; accelerated underwriting available for qualifying applicants; good conversion options to permanent coverage; available in most states (not available in New York) Not always the single lowest rate for all age/health combinations; always compare against Protective, Banner, Pacific Life for specific profiles Protective, Banner, Prudential — compare at least three carriers before applying; Lincoln is often on the shortlist but not always the winner for every profile
Dividend-Paying Whole Life Insurance Not available — Lincoln does not offer participating whole life N/A Any buyer specifically seeking dividend-paying whole life must look elsewhere — this is a complete product gap, same as at Prudential MassMutual, New York Life, Northwestern Mutual, Guardian for dividend-paying whole life strategies

Product availability, rates, income factors, and competitive positioning vary by state, age, premium amount, and market conditions. This table reflects general patterns as of current analysis and is subject to change as Lincoln and competing carriers update product designs. All annuity and life insurance decisions should be based on current carrier-specific illustrations and independent market comparison.

 

Ensure you are receiving the absolute top rates

Current Fixed Annuity Rates

Compare today’s best fixed annuity rates from top carriers.

View Current Rates

Current Bonus Annuity Rates

See which annuities offer the highest upfront bonus today.

View Bonus Rates

Request an Annuity Quote

Submit our annuity request form to get personalized rate options.

Quote Request Form

Lifetime Income Calculator

Use our calculator to see how much guaranteed income your annuity can provide.

 

The 2022 Downgrade and 2025 Stabilization — What Buyers Need to Know

The most significant financial development in Lincoln’s recent history is the AM Best rating action that most buyers are unaware of: in November 2022, AM Best downgraded Lincoln National Life Insurance Company from A+ (Superior) to A (Excellent). The downgrade was driven by balance sheet pressures related to Lincoln’s variable annuity in-force block and the concentration of reinsurance arrangements Lincoln had entered into to manage certain liabilities. These are technical but substantive concerns — not a crisis, but a signal that Lincoln’s balance sheet was under more strain than AM Best considered consistent with the top-tier A+ rating. The rating action placed Lincoln’s outlook at negative, meaning AM Best was actively monitoring for further deterioration. Lincoln’s management responded with a series of capital actions, reserve strengthening, and business model adjustments over the following two years. In February 2025, AM Best revised Lincoln’s Long-Term Issuer Credit Rating outlook from negative to stable, affirming the A (Excellent) financial strength rating. AM Best affirmed these ratings again in March 2026 with stable outlook. The practical meaning of this sequence for a buyer today is that Lincoln is a carrier that experienced a real financial stress test, took corrective action, and has had that action validated by an independent rating agency. An A (Excellent) rating is still solidly investment grade — AM Best defines A- as the minimum standard most financial planners recommend for annuity placements, and Lincoln’s A is above that threshold. Our resource on are annuities worth it covers the broader evaluation framework for annuity decisions including carrier selection.

OptiBlend and Income Rider Design — Lincoln’s FIA Strength

Lincoln’s OptiBlend fixed indexed annuity is designed primarily as an income rider vehicle — a contract where the primary purpose is generating a predictable guaranteed lifetime income stream in retirement rather than maximizing index-linked accumulation. The income rider attached to OptiBlend uses a roll-up rate that increases the benefit base during the deferral period, and a payout rate that determines the percentage of that benefit base paid annually as guaranteed lifetime withdrawal income. Understanding how these two rates interact is essential before comparing Lincoln against competing carriers. Our resource on what is an annuity roll-up rate covers the benefit base growth mechanics, our resource on what is an annuity payout rate covers the income calculation, and our resource on do income riders have fees covers the annual cost of the rider that reduces account value while the benefit base grows. Our resource on how does a GLWB work covers the guaranteed lifetime withdrawal benefit structure that OptiBlend uses. Our dedicated page on Lincoln Financial OptiBlend Lifetime Income Annuity provides the specific product details and illustration framework. Our resource on what is a fixed indexed annuity covers the FIA product category foundational education. Our resource on annuity surrender charges explained covers the surrender period terms that apply to the OptiBlend contract.

MoneyGuard — Lincoln’s Flagship Hybrid LTC Product

Lincoln’s MoneyGuard product occupies a distinct and important position in the hybrid life/LTC market — it is one of the most established products in a category that has grown significantly as families seek an alternative to traditional standalone long-term care insurance. MoneyGuard is structured as a universal life insurance policy with built-in long-term care benefits. The basic design addresses the two scenarios that concern families most: if the insured eventually requires qualifying long-term care, MoneyGuard pays an accelerated and extended long-term care benefit — typically a multiple of the death benefit — to cover care costs. If the insured never requires care and dies of natural causes, the policy pays the life insurance death benefit to the beneficiary. The “use it or lose it” problem that makes standalone LTC insurance psychologically difficult for many buyers — paying premiums for years and receiving no benefit if care is never needed — is eliminated by this dual-outcome design. MoneyGuard’s track record, distribution breadth, and product refinement over multiple years of operation make it a benchmark against which other hybrid LTC products are measured. Our resource on hybrid life insurance with long-term care benefits covers the category, our resource on annuity with long-term care benefits covers the annuity-based LTC alternative, and our resource on hybrid long-term care covers the full hybrid LTC landscape including MoneyGuard’s category position.

Term Life and What Lincoln Does Not Offer

Lincoln’s TermAccel term life insurance product is consistently competitive, with premiums running approximately 24% below the national average in independent analysis. The accelerated underwriting available for qualifying applicants — allowing approval without a medical exam for certain age and health profiles — is a practical advantage for buyers who want a fast, friction-reduced application process. Conversion options to permanent products are available at the end of the term. Like Prudential, Lincoln does not offer dividend-paying whole life insurance. Buyers whose planning strategy requires a participating whole life policy — for dividend growth, guaranteed cash value accumulation, or whole life as a financial asset — need to look at MassMutual, New York Life, Northwestern Mutual, or Guardian. Lincoln’s permanent insurance focus is on universal life structures including indexed universal life and variable universal life. Our resource on term life insurance calculator provides instant rate comparisons for benchmarking Lincoln’s term against competing carriers. Our resources on permanent life insurance, life insurance with living benefits, and life insurance for high-income earners cover the permanent life insurance categories where Lincoln participates. Our resource on how annuities are taxed in retirement covers the tax treatment framework relevant to both Lincoln’s annuity and life insurance products. Our resource on how Social Security and annuities work together covers the income coordination context, and our resources on get a 2nd opinion on your annuity quote and get a 2nd opinion on your life insurance quote cover the validation process for any Lincoln quote already in hand. Our resource on sequence of returns risk covers the retirement income protection context in which Lincoln’s annuity products are most relevant. Our resource on life insurance rates and our resource on annuities for conservative investors provide the market context for comparing Lincoln’s pricing against the full carrier landscape.

Is Lincoln Financial a Good Insurance Company?

Talk With an Advisor Today

Choose how you’d like to connect—call or message us, then book a time that works for you.

 


Schedule here:

calendly.com/jason-dibcompanies/diversified-quotes

Licensed in all 50 states • Fiduciary, family-owned since 1980

FAQs: Is Lincoln Financial a Good Company?

What is Lincoln Financial’s AM Best rating?

Lincoln National Life Insurance Company holds an AM Best Financial Strength Rating of A (Excellent) with a stable outlook, most recently affirmed in March 2026. This is one notch below the A+ (Superior) rating that Lincoln previously held — AM Best downgraded Lincoln from A+ to A in November 2022 due to balance sheet concerns related to its variable annuity block and reinsurance concentration. In February 2025, AM Best revised Lincoln’s outlook from negative to stable, indicating that management actions taken to strengthen the company’s financial position met AM Best’s expectations. An A (Excellent) rating is solidly investment grade and above the A- minimum that most financial planners recommend for annuity placements. Some sources may still reference an A+ rating for Lincoln — this is outdated; the current rating is A (Excellent).

What is Lincoln Financial’s MoneyGuard product?

MoneyGuard is Lincoln’s flagship hybrid long-term care insurance product — a universal life insurance policy with built-in long-term care benefits. It addresses the two financial scenarios families most need to plan for: if the insured requires qualifying long-term care, MoneyGuard pays an LTC benefit (typically a multiple of the death benefit) to cover care costs. If the insured never requires care and dies of natural causes, the policy pays the life insurance death benefit to beneficiaries. This dual-outcome design eliminates the “use it or lose it” concern of traditional standalone LTC insurance. MoneyGuard requires health underwriting and is available in most states (a MoneyGuard Reserve version is available in New York). It is one of the most established and widely used hybrid LTC products in the market, making it a benchmark against which other products in this category are typically compared.

Is Lincoln Financial’s OptiBlend annuity a good product?

OptiBlend is a fixed indexed annuity designed primarily as an income rider vehicle — its strength is in generating predictable guaranteed lifetime withdrawal income rather than maximizing accumulation. The income rider attached to OptiBlend uses a roll-up rate to grow the benefit base during deferral and a payout rate to determine the annual guaranteed income amount. For buyers whose primary goal is a reliable guaranteed income stream in retirement, OptiBlend’s income factors are competitive with other major FIA income carriers. Whether it is the best option for a specific buyer depends on age, premium amount, desired deferral period, and state — running a side-by-side income illustration comparing Lincoln against Nationwide, Allianz, and North American is the right evaluation approach before committing.

What is a buffered annuity (RILA) and does Lincoln offer one?

A registered indexed-linked annuity (RILA), also called a buffered annuity, provides partial downside protection alongside higher upside growth potential than a standard fixed indexed annuity. In a typical buffered design, the contract absorbs the first 10-20% of index loss — the “buffer” — while the policyholder bears any loss beyond that threshold. In exchange for accepting this limited downside exposure, buyers receive meaningfully higher caps or participation rates on upside performance than a standard principal-protected FIA would offer. Lincoln’s Level Advantage is its RILA product, and Lincoln is among the leading carriers in this growing category. A buffered annuity is not appropriate for buyers who cannot accept any loss of principal — it requires a higher risk tolerance than a standard FIA while still providing meaningful downside protection compared to direct market investment.

Does Lincoln Financial offer whole life insurance?

No — Lincoln does not offer participating whole life insurance (dividend-paying whole life). This is the same product gap that exists at Prudential. Buyers seeking dividend-paying whole life for cash value accumulation, death benefit certainty, or estate planning strategies need to look at mutual insurance companies: MassMutual, New York Life, Northwestern Mutual, and Guardian are the primary carriers with competitive participating whole life products. Lincoln’s permanent insurance lineup consists of universal life structures — indexed universal life (IUL) and variable universal life (VUL) — which use flexible premium and either index-linked or market-linked cash value accumulation designs rather than the guaranteed, dividend-driven model of participating whole life.

Why was Lincoln Financial downgraded by AM Best and is it safe now?

AM Best downgraded Lincoln National Life Insurance Company from A+ (Superior) to A (Excellent) in November 2022, citing balance sheet pressures related to Lincoln’s variable annuity in-force block and concentration of reinsurance arrangements used to manage certain liabilities. The negative outlook placed Lincoln under active monitoring. Lincoln’s management took a series of capital actions and balance sheet adjustments over the following two years. In February 2025, AM Best revised the outlook to stable — signaling that the corrective actions taken were satisfactory — and reaffirmed the A (Excellent) rating. AM Best affirmed the A (Excellent) rating with stable outlook again in March 2026. Lincoln currently holds solidly investment-grade ratings and is above the A- minimum standard most advisors apply to annuity placements. The downgrade history is important context for buyers comparing Lincoln against A+ rated carriers, but the current stable outlook indicates the financial concerns that drove the 2022 action have been substantially addressed.

About the Author:

Jason Stolz, CLTC, CRPC, DIA, CAA and Chief Underwriter at Diversified Insurance Brokers (NPN 20471358), is a senior insurance and retirement professional with more than 25 years of real-world experience helping individuals, families, and business owners protect their income, assets, and long-term financial stability. As a long-time partner of the nationally licensed independent agency Diversified Insurance Brokers, Jason provides trusted guidance across multiple specialties—including fixed and indexed annuities, long-term care planning, personal and business disability insurance, life insurance solutions, Group Health, Travel Medical and Evacuation Insurance, and short-term health coverage. Diversified Insurance Brokers maintains active contracts with over 100 highly rated insurance carriers, ensuring clients have access to a broad and competitive marketplace.

His practical, education-first approach has earned recognition in publications such as VoyageATL, and contributions from his agency featured in Kiplinger and GoBankingRates— highlighting his commitment to financial clarity and client-focused planning. Drawing on deep product knowledge and years of hands-on field experience, Jason helps clients evaluate carriers, compare strategies, and build retirement and protection plans that are both secure and cost-efficient. Visitors who want to explore current annuity rates and compare options across multiple insurers can also use this annuity quote and comparison tool.

Review More Carrier Reviews: Browse our complete Annuity Company Reviews — covering Allianz, Athene, Jackson National, North American, and more annuity carriers.

Review More Carrier Reviews: Browse our complete Life Insurance Company Reviews — covering Banner Life, Lincoln Financial, Protective, Transamerica, and more life insurance carriers.

Review More Carrier Reviews: Browse our complete Disability Insurance Company Reviews — covering Mass Mutual, Guardian Life, Assurity, Principal, Ameritas, and more disability carriers.

Last Reviewed: June 12, 2026  |  Reviewed by: Jason Stolz, CLTC, CRPC, DIA, CAA
Chief Underwriter, Diversified Insurance Brokers, Inc.  |  NPN: 20471358  |  Diversified Insurance Brokers, Inc. — Licensed in all 50 states

Fact Checked by: Tonia Pettitt, CMIP©
Medicare Specialist, Diversified Insurance Brokers, Inc.  |  NPN: 14374308  |  Diversified Insurance Brokers, Inc. — Licensed in all 50 states

Editorial Standards: Diversified Insurance Brokers maintains rigorous editorial standards to ensure accuracy, clarity, and independence in all content. Learn more about our editorial standards and commitment to transparency.

Join over 100,000 satisfied clients who trust us to help them achieve their goals!

Address:
3245 Peachtree Parkway
Ste 301D Suwanee, GA 30024 Open Hours: Monday 8:30AM - 11:00PM Tuesday 8:30AM - 11:00PM Wednesday 8:30AM - 11:00PM Thursday 8:30AM - 11:00PM Friday 8:30AM - 11:00PM Saturday 8:30AM - 11:00PM Sunday 8:30AM - 11:00PM

CA License #6007810

Diversified Insurance Brokers, Inc. is a licensed insurance agency. National Producer Number (NPN): 9207502. Licensed in states where required. In California, Diversified Insurance Brokers, Inc. operates under CA License No. 6007810.

© Diversified Insurance Brokers, Inc. All rights reserved. All content on this website, including articles, educational materials, and marketing content, is the property of Diversified Insurance Brokers, Inc. and is protected by applicable copyright laws.

Content may not be reproduced, distributed, or used without prior written permission.

Information provided on this website is for general educational purposes and is intended to assist in learning about insurance and financial planning topics.

Designed by Apis Productions

Why Choosing the Right Insurance Carrier Matters

Shopping for insurance online or with a captive agent locks you into a single carrier's products and pricing. You have no visibility into how other carriers rate your risk, no access to underwriter exceptions, and no ability to negotiate better terms. Most people don't realize they're overpaying because they have no basis for comparison. An independent insurance broker changes that equation entirely. We shop your situation across 100+ carriers, get direct access to underwriters for customized underwriting, and ensure you're offered the best rate available — not the rate the algorithm generated. Whether you're evaluating Allianz, Principal, Pacific Life, or any other carrier, the real question isn't whether that one company is good — it's whether they're the BEST option for your specific situation. Jason Stolz (CLTC, CRPC, DIA, CAA) and the team at Diversified Insurance Brokers have over 25 years of experience evaluating carriers across every product line. Connect with Jason to compare this carrier against the full market and get the best rate available.

Factor Captive Agent Direct Online Jason Stolz, CLTC, CRPC, DIA, CAA
Carrier Selection 1 company Limited options 100+ carriers
Rate Shopping Single pricing Algorithmic True market competition
Underwriter Access Rare None Direct relationships
Customized Underwriting Limited flexibility No Yes — tailored to your situation
Conflict of Interest Built-in Minimal None — we represent YOU
Expert Guidance Selling one product Generic 25+ years experience
Independent Life Insurance Broker N/A N/A 25+ years; term, whole, IUL — all underwriting classes
Independent Annuity Broker N/A N/A 25+ years; fixed, indexed, MYGA, income — all carrier rates
Independent Disability Broker N/A N/A 25+ years; own-occupation, multi-life, specialty occupations
Independent LTC Broker N/A N/A 25+ years; traditional, hybrid, medically underwritten options
Independent Medicare Broker N/A N/A 40+ years expertise; supplements, Advantage, IRMAA planning (Tonia)
Independent Group Health Broker N/A N/A 25+ years; level-funded, self-insured, stop-loss expertise

Note: Shopping a single carrier doesn't tell you whether you're getting the best rate available. An independent broker compares all available options across the market — including this carrier and dozens of others — to ensure you're offered the absolute best rate and terms for your specific situation.